Best SEO Techniques That Will Help You Double Your Website Traffic In 2018


SEO Techniques 2018

Search Engine Optimization is another kind of programming. It does not involve typical coding structures, classes, and objects. But it has its own syntax. It has its own methods & modules. It is the science of making sure how your product page or the website comes on top of the desired search to bring the right audience.

Let’s establish one fact clearly – SEO is not about stuffing keywords and having multiple product pages to spank up your rankings. There are rules and text limit and ratio for everything. And they all boil down to one simple fact – relevancy! Until and unless your web page features relevant keywords, mobile-friendly interface and minimum security features across the website – your chances for desired results are none.

To help you understand that, we as an SEO service provider, have come up with some fantastic SEO techniques for the year 2018. Are you ready?

If you are reading this article, you also might be interested in knowing about what works when it comes to Advanced SEO Techniques in the year 2019. Know about in detail from here and boost your website rankings now!

Here are 7 Advance SEO On-Page techniques for Better Ranking!

1. Write Longer Meta Descriptions

Yes. You heard it right! Say goodbye to the short metadata! During November 2017 end, RankRanger’s tools and other reported a significant upsurge in the average search snippet length (which was around 230 characters). And why should be concerned about that? Well, just so that you know, Google is not cutting off about two-thirds of long descriptions like it used to.

You also might be surprised to know that Google also rewrote meta descriptions of some websites as the original metadata was short and not descriptive enough. Also, long metadata does not mean that you can rave on! The content of description should be crisp and meaningful and provide all the information that it is supposed to. Remember, do not give too much away. Just do it right. The companies that provide Organic SEO Services know how to create meta descriptions that drive clicks. So, you can also consider seeking their help.

2. Work on Speed Loading

Websites are not just a medium of providing information. They are a resource that helps the visitors find out exactly what they want. And that too, in the lowest span of time. The lesser the time spent on search session, the better. If the loading speed of your website is mediocre, you might have to experience high bounce rates. And what if Google knows about it? Well, you will have to pay the fine.

SEO Website Speed Loading

So, how do you resolve this? As the first step, you need to examine the current speed of the website. Ensure that you use some of the tools that Google provides. PageSpeed Insights is one of the best websites that helps you to access your site’s loading speed. It scores your website from 0 to 100. If the site loading speed is 80 and above, you are on good charts. The website also provides you with recommendations for the changes you can implement for enhancing the speed. Otherwise, you can find a company that provides affordable SEO Services and get the speed examination done.

3. Internal Linking is Must

While reading an interesting blog, there are times when we find a link that encourages us to read another blog. Then next, and next. This is known as internal linking. And it is crucial because it helps you to create a better structure for your blog. Not just that, it also keeps your bounce rates low; which is very good for your SEO’s health.

In my opinion, the best examples of well-linked online literature are Wikipedia and Copyblogger. If you follow a similar pattern, you will not find it difficult to interlink your blogs. After writing an article, try linking it to other relevant blogs on your website. Your visitors will visit the ones they find interesting and read them. But you must make sure that you do the linking part right. If you put Nofollow links, search bots cannot pass the link juice. So, make the relevant pages to follow and keep your old content ranking.

4. Use Keywords That Matter

Yes, keywords are important. And yes, you need to use them in the right way. While developing the content of your website, you need to maintain its tone along with the focus keyword that comes naturally. I believe that targeting keywords is very important as using them in the right way ensures that you get a better ROI on your digital marketing efforts. When you hire a company that offers digital marketing services, they hire SEO writers who work on your project and ensure that they use relevant keywords.

For your pages to perform better, you can also conduct a keyword research on Google AdWords Keyword Planner. It provides you with the search volumes and information about the keywords that your competitors target. You can also use keywords to see search volume or analyze what your competitors are targeting with SEMRush. The Keyword Planner also provides you with different keyword variations that you can use on your page for optimizing it.

5. Optimize the Images

A picture is not just worth a thousand words. It also attracts thousands of visitors if optimized in the right way. Start optimizing blog images for on page SEO. Here is a step by step procedure as to how to do it.

  • You should not name your images randomly. Change the image file names into relevant ones. For example, SEO-tips-2018.jpg. By doing so, your image will show up when someone is looking for SEO Tips 2018.
  • Provide an Alt text for describing the image. Alt text is what you see on the page if the image fails to load. This way, it becomes easy for search engines to identify your image.
  • It is always a good idea to use captions as people read them 300% more than the main content.
  • WordPress makes it easy for you to add captions and alt text as they give you an option to do so while adding the image.

Make sure you keep the size of image files light so that they load faster. If the need is, use tools that can help you reduce the size of images. Needless to say, it should not affect the quality of the images.

6. Check SEO Responsiveness

All through the year 2016, we often heard one word. And that is – “Responsiveness.” You’re correct! With Google’s announcement of mobile-friendliness as one of the major ranking factors, all the brands are making their websites mobile friendly. But the question here is, does your SEO play a role in that? If not, you need to buckle up. Hire SEO professionals who know the answers to your SEO issues and can optimize your responsive website accordingly.

Check SEO Responsiveness

When they apply SEO friendly tactics, you’re sure to experience a boost in your search engine rankings. But, you must ensure that the professionals you have hired take care of the following:

  • Checking Responsiveness with SEO perspective
  • Addressing the common mistakes
  • Checking Mobile Index

7. Structured Data and Schema Markup

Last but not the least, “Structured Data and Schema Markup” are one of the most buzzing topics in SEO. To elaborate, there are 3 major parts to a website. Namely – Text, Markup and Structured Data. The text, of course, is depictive of the content. Markup shows the browser the way content should look on the website and Structured Data lets the bots like Google know what the data is. Structured data helps to make your website look better and enables search engines to categorize your websites.

You might be undermining the benefits of structured data; but once your SEO strategies start working, you will realize that it should be an integral part of any SEO plan. Search Engines like to read and crawl organized data. So, get rid of Normal HTML markups and enable Google to crawl your website easily! It isn’t surprising how Structured Data and Schema Markup have become trending topics. Also, its application has become mandatory for most of the industries.

Follow the above-mentioned SEO tips in 2018 and you are sure to rank well and high! Do you have other insights that you would want to share? Please feel free to do so.

Resource: https://www.biztechcs.com/blog/advanced-seo-techniques-2018/

I love this article, please read and share more…or if you are looking for SEO services then contact us, we will be happy to assist you. We have an excellent team of SEO Experts in Delhi.

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Best Off-Page SEO Techniques: What You Should Not to Skip


off-page seo techniques

To get your website to appear in top search results, you need a complete SEO strategy. You can’t focus on just one aspect or approach to search optimization. You must implement a well-rounded strategy that includes on-page, technical, and off-page SEO techniques.

The rest of this post will look at off-page SEO tactics and explain how you can execute them improve your website’s visibility and authority in search.

What Is Off-Page SEO?

Off-page SEO techniques can help your website appear higher in search rankings. But unlike on-page SEO, off-page SEO is not related to optimizing your site or content itself. Instead, it uses tactics off of your website to increase your website’s authority.

To explain the difference between on-page and off-page SEO:

on-page seo vs. off-page seo

On-page SEO shows search crawlers what a website is about. It helps search engines see that a page is a good search result because it is relevant and useful.

Off-page SEO shows search crawlers that a website is important and valuable. It helps search engines see that a page is a good search result because the brand and website are authoritative and popular.

Let’s use Linkedin as an analogy. Think of the information on your Linkedin profile as on-page SEO. It tells other people what you’re about and what you’re good at. But the endorsements people give you, are off-page SEO. They’re votes of confidence that confirm what you’ve said about yourself is true.

The purpose of off-page SEO is to get search engines to see that your website is trustworthy, reliable, and therefore, a good search result.

You build this trust and authority through two primary factors: links and reputation.

Off-Page SEO Techniques for Link Building

The best way to show search engines that your website is trustworthy, valuable, and authoritative is by gaining links back to your site.

As in our Linkedin example above, search engines see links to your site as an endorsement. Because your site is valuable enough to be linked to by another site, search engines take this as a signal that your site is relevant and trustworthy. This is why link building is one of the most important off-page SEO techniques.

It’s important to note that not all links have equal value. Some links have more influence on search engines than others.

Search engines give links varying levels of value depending on the:

  • Linking site’s authority. Links from more authoritative sites have more value.
  • Relevance of the content on the linking page to the linked site. Links from pages that are relevant to your brand, industry, and linked content have more value.
  • Anchor text of the link. Links with anchor text that is relevant to your brand or content on the linked page have more value.
  • Number of links to the linking site. Links from sites that have a large backlink profile have a higher value.

So as you form a link building strategy, focus on gaining high-quality backlinks from authoritative sites, with relevant content and relevant anchor text.

To gauge the authority of a website and determine the value of the link, consider the site’s Alexa Rank. Alexa Rank indicates how authoritative a site is online. The lower the number, the higher the influence. For example, Google’s Alexa Rank is “1” because it is the most authoritative site online.

To research a site and find its Alexa Rank, use Alexa’s Site Overview Tool. Enter the site URL to find both the global and U.S. ranking.

alexa rank site authority

As you measure and monitor your link building, give a higher value to links you get from sites that have a strong Alexa Rank.

Guest Blogging

One of the most effective off-page SEO techniques is guest blogging because it helps with both link building and reputation building.

When you write a guest post for another website or blog, the site often lets you link back to your website in the post or author bio. This link adds a site to your backlink profile. It comes with an added benefit of reputation building as your name and brand are being featured on another website.

To implement this tactic, start by finding sites that would be good potential guest blogging opportunities. Use Alexa’s Audience Overlap Tool to find a list of sites. Enter the URL of up to 10 of your competitors and receive a map of sites that share the same audience. Sites on this list are ideal guest blogging sites, as you know you can use them to gain a link and get in front of your ideal audience.

guest blogging off-page seo techniques

To make sure a site is authoritative and that the link you gain will have high SEO value, click on a site to see its Alexa Rank. This data will help you see if the site is worth reaching out to.

analyze guest blogging sites

Once you determine a site is a fit because of good audience overlap and strong online authority, start guest blogging outreach to create a relationship and submit a post to the site.

Brand Mention Link Acquisition

Guest blogging helps you gain links by reaching out to sites and getting your content published on other sites with a mention and link to your brand. But if your brand is popular or growing, it’s likely that you may have already been mentioned on other websites.

Search for your brand, product names, and taglines to find sites that have mentioned you on their site. If you find that a site has mentioned your brand but not linked back to you, reach out and ask them to add a link in their copy.

Broken Link Acquisition

Another way to research link building opportunities is by looking for sites that have broken links. In some cases, a website links to a resource or source only to later have the linked page be removed or taken down. This leads to a broken link on their site and an opportunity for you to replace it.

Look for sites that are relevant to your industry or topic and have broken links (using tools like Broken Link Builder or Check My Links). If you come across a broken link that could lead to a resource on your site, reach out to that site. Notify them of the broken link and provide the possible replacement to your site.

Competitor Research

To find even more link building opportunities, look to your competitors and see what sites have linked to them. When you look at the backlink portfolio of your competitors, you can find opportunities for your site to gain links from the same websites.

If a site has included a competitor (in an article roundup, directory listing, or featured post), it’s possible that the site will be interested in also featuring your site. So reach out to those sites and pitch them on mentioning and linking to your brand.

To perform a competitive analysis, use Alexa’s Competitive Backlink Checker. Enter the URL of one to 10 of your competitors and run the tool. The report produces a list of all of the sites that link to your competitors. You can see which sites are linking to which competitors and click to view the actual URL of the page that links to each competitor.

off page seo technique to find competitor backlinks

Off-Page SEO Techniques to Build Reputation

Links send concrete signals to search engines telling them that your website is high quality, relevant, and well-known. But you don’t always need a link to show search engines that your brand or website is important and popular. There are a few other non-link reputation signals that matter too.

Links send concrete signals to search engines that your website is high quality and well-known.CLICK TO TWEET

Business Social Media and Directory Profiles

Setting up a website is the first step in building a web presence for your business. The next step is creating a business directory and social media profiles. Developing profiles on other authoritative sites shows search engines that you are a legitimate business with an established presence.

Plus, these profiles often allow you to link back to your site, which helps to build your backlink portfolio.

Create business profiles on all leading social media and business directory sites related to your industry. If you are a brick-and-mortar business, also set up a Google My Business page as this helps your brand appear as a rich result in search.

local off page seo techniques

Social Media Marketing

While it hasn’t been fully proven that social media shares and likes are an off-page SEO factor,, there are some compelling reasons to engage in social media marketing as a part of your off-page SEO techniques.

A strong social presence builds authority and reputation. It creates brand fans, spreads your content online, and drives people back to your site. This increases your site traffic and views, which does have a proven correlation to improve SEO.

Make social media marketing a part of your SEO strategy by creating shareable content, adding share buttons to your content, and having active social media pages.

Influencer Marketing

Another way to build your reputation is by using the reputation of others online. Using an influencer marketing strategy, you can form relationships with other influential brands and people and invite them to share your content and promote your brand.

When online influencers share your content or mention your brand, it has the same impact on SEO as other reputation drivers. It sends traffic to your site, increases the mentions of your brand online, and adds authority to your brand.

So as you build your reputation online, don’t do it all on your own. Find strategic partnerships and form mutually beneficial relationships with other influencers who can help you get more exposure from the right audiences.

Check and Improve Your Off-Page SEO Techniques

Off-page SEO techniques aren’t just the tactics that improve your search rankings. They also require monitoring and measuring to understand the effectiveness of your strategy.

You should use off-page SEO tools to monitor your links and reputation to see how your online authority is improving and changing.

For reporting and monitoring, use Alexa’s Site Audit Tool. The tool performs a scan of your site once a month and provides a report on the status of your off-page SEO (as well as many other SEO factors). The reputation metric helps you monitor your influence.

improve off page seo techniques

The report also includes a breakdown of your link profile and compares it to other sites so you can see how competitive you are online.

check link profile off-page seo

Bookmark this post and use it as your off-page SEO checklist to ensure you cover the most important tactics related to off-page SEO. Use these off-page SEO techniques along with your on-page SEO and technical SEO tactics to create a holistic strategy that helps your site compete for top spots in search.

Source: https://blog.alexa.com/off-page-seo-techniques/

About Me: For help with creating a complete SEO plan, Sign Up Here And Get Complete Advanced Plan.  We will provide you the complete advance seo plan along with competitors research report so that you can compare yourself with them. We have a bunch of SEO Experts, Who knows very well how to handle search engine ranking.

Ten Ways to Drive Traffic to Your Website


Increase Your Website Traffic

A good business website is like having an extra employee—one who works 24/7 and can be the face of your company, give information, answer queries and even make sales. But what good does that do you if you aren’t getting visitors to your site? In this post we’ll cover thirteen of the many ways to drive traffic to your website.

The Importance of Website Traffic

Website traffic is both an important indicator and driver of business growth. It can help you to:

See how well your marketing is working

Gather insight about your audience to make decisions

Improve your SEO and search engine credibility

Generate more leads, increase conversions, and get more customers

How to Get More Website Visitors

There are 1.24 billion websites in the world. That’s a lot of competition, but keep in mind that you’re not trying to attract all internet users. Your goal is to get more people in your target audience to visit your site. Below are some simple ways to increase the amount of traffic that you are getting to your website.

1. Perform On-Page SEO

There are many SEO tactics you can perform on each of your website pages to increase their rank in search engines and get more visitors. This includes producing high-quality content that your audience is searching for, and writing concise meta descriptions for your pages. The meta description appears below your URL in search results. Knowing what a page is about and what will result in a click makes users much more likely to do so.

2. Get Listed

Another way to increase traffic to your website is to get listed in online directories and review sites. For most of these sites, your profile will have a link to your website, so actively updating these listings and getting positive reviews is likely to result in more website traffic.

3. Post to Social Media with Hashtags

Use social media to promote blog posts and other useful content on your website. This way you can get your social media followers to your site, as well as users in your followers’ networks who share your content.

By adding hashtags to posts that promote your website pages, you can extend your reach beyond your network and get discovered by users searching for your products and services.

Related: Hashtag Marketing eBook

4. Use Landing Pages

Create landing pages specific to your offers, such as for redeeming discount codes, downloading a free guide, or starting a free trial. Landing pages are another source of traffic to your website. Plus, they contain the details users need in order to move forward and convert.

5. Target Long-Tail Keywords

While short-tail keywords are often searched more frequently, it is more difficult to rank for them on search engines. Targeting long-tail keywords, on the other hand, gives you a better chance of ranking higher (even on the first page) for queries specific to your products and services—and higher ranking means more traffic. Plus, as search engines and voice-to-text capabilities advance, people are using more specific phrases to search online.

6. Start Email Marketing

Sending out regular newsletters and promoting offers through email is a great way to stay in touch with your customers and can also help to get traffic to your website. Provide useful information and links to pages on your website where they can learn more, such as through blog posts and offer landing pages. Just make sure that you don`t continually bombard your readers with emails or your customers will either disengage with, delete, or unsubscribe from your emails.

Also, put careful thought into your email subject lines. These heavily influences whether or not a user opens your email. If your emails never get opened, they can’t supply traffic to your site!

7. Advertise Online

Online advertising is perhaps the most basic way to get more people to visit your site. Social media, paid search, and display advertising are all excellent channels for PPC advertising to boost website traffic.

8. Guest Blog

Having a micro-influencer publish a blog post on your site can help to increase your web traffic, as they are likely to share the post with their large audience. It can also help to add more variety to your content and show your visitors that you are active in your field. Alternatively, you could ask the influencer to mention your business in their own review or round-up post, or you could turn an interview with the influencer into a blog post that is likely to get traffic.

You can also be a guest blogger. Identify complementary businesses in your area whose audience is relevant to your business. See if you can contribute a post to their blog with a link back to your website. Make sure your content is relevant and useful to their audience, so that it’s more of an even exchange.

9. Engage Online

Be active in online groups and on websites that are relevant to your business and community. Comment on blogs and social media posts, answer questions people are posting, and participate in conversations about your industry. The more you engage with your community, the more exposure and profile visits you get. If your social media profiles contain a link to your website, then you’ve turned your engagement into another channel for website traffic. Just be sure to engage moderately and in a sincere way, and avoid including links to your website in your comments

Just be sure to engage moderately and in a sincere way, lest you hurt your online and business reputation. Also, avoid including links to your website directly in your comments, as this is spammy. Increased traffic should not be the goal of your engagement, but rather a secondary result.

10. Learn from Your Analytics

Use tracked links for your marketing campaigns and regularly check your website analytics. This will enable you to identify which strategies and types of content work, which ones need improvement, and which ones you should not waste your time on.

These are only some of the many strategies you can use to drive traffic to your website. Getting more website visitors does not happen overnight. It takes hard work and dedication, but we’ve eliminated the hard part for you: knowing what to do in the first place. Implement a mix of these strategies and you’ll start seeing improvements in your website traffic.

Source: https://thrivehive.com/ways-to-drive-traffic-to-your-website/

It’s really great techniques provide here I hope it will help a lot. If you want to increase website traffic then you should follow these techniques.

In these days, everyone wants to run their business online, wants more traffic, sales and leads so that they can grow but until and unless you will not do online marketing for your online business till then you will not achieve your goal. So, if you want to achieve your goal then you should opt online marketing service by seo experts or seo agency.

Are you looking for an Online SEO Training/Course in Delhi, India to boost your business or career?


seo trainer course in delhi, noida

SEO Training/COURSE in DELHI, India(It’s Also Available on Skype)

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Search engine optimization is really vital for running the businesses by cutting through all the noises and clutters of the online marketplaces. Besides, SEO is also considered to be a reliable and steady industry, from the job seekers point of view, as it offers a plethora of job and career opportunities in the fields like SEO, Social Media, Digital Marketing and the eCommerce sector.

So, if you are aware of the importance and power of the Search Engine Optimization and looking for the best online SEO training in Delhi, India, then I will help you to learn SEO. This is a basic to advance online SEO training program conducted by the industry expert trainers. In this online Search Engine Optimization training, the attendees are offered the detail of the various white-hat SEO techniques to overcome all the challenges of SEO by learning it. Besides, the online SEO training course offered by

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You can get one SEO training online free demo class before joining this course. Our regular SEO training seminars and workshop-type interactive classes will give you an online platform where you can learn the real and white-hat Search Engine Optimization and build up your skills and confidence. If you are an experienced SEO professional, we have different customizable online SEO training courses for you on on-page SEO, off page link-building, local SEO, technical optimization etc. which you can join to enhance and expand your current SEO skills and knowledge.

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Top 10 Best Off-Page SEO Techniques for Link Building(2018)


Off-Page-SEO-Techniques

People often use Off-page SEO techniques for effective link building purpose that could add a lot of backlinks for ranking their websites.

Some Off-page methods work but some sadly fail.

Do you know that there are more than hundreds of Off-page Optimization techniques exist? But SEO experts use the best Off-page  strategy which works.

The methods they use are always safe and even loved by Google.

Do you want the best SEO tips and safe link building strategy from the SEO experts?

Then check these 10 best Off-page SEO techniques stolen from the SEO’s personal Dairy.

What is Off-Page SEO?

Before discussing the Off-Page techniques lets know the real meaning of it.

We are popular about On-page SEO it is the technique we do within our website to optimize it fully for better SEO.

But in Off-page we optimize our websites by using external website links through link building.

For example: If Wikipedia links to one of your website articles then some part of Wikipedia power will transfer through your article link getting that particular article ranked in top results.

Like this, there are various link building methods carried to rank a website so called Off-Page Search Engine Optimization.

Note: RankPay SEO Company does all the Off-Page SEO services which i mentioned below and they guarantees ranking or else don’t pay them.

Off-Page SEO Techniques 2018

Here are my best Off-Page SEO factors which i do most for ranking medium and high competition keywords and almost best SEO’s use this same technique.

1. Guest Posting

Guest posting is the most popular link building method where an article is written as a guest post by another website webmaster.

Where the author places his/her one of website article links inside the article in that way the link juice passes to guest post author’s website.

Some SEO experts claim that Guest Posting is against Google terms and conditions.

One minute silence for those, here is the proof of Google allows guest posting on its official blog.

Guest Post By Google

Take Neil Patel from NeilPatel.com he does more than 100 guest posts each year from that he builds his brand and makes dollars from that.

Also, he brings visitors to his website and converts them to clients.

Example of Neil Patel’s Guest Post on Huffingtonpost.com

Neil patel Huffpost

So do reach other webmasters relevant to your niche produce mind-blowing content publish it and link to your website.

2. Q/A link Building

People often search for the answers on the internet and several webmasters use this opportunity for link building purpose.

Take Quora the No 1 question and answers discussing website. Most visitors type their questions and get the answer.

What can you do?

Visit Quora website and create an account. Then look for questions related to your niche.

If you know the answer to the question then write it and in the middle or end of the answer link your website article.

Do like what I did in the image below.

quora link building

 

It will boost your website ranking and also visitors will click to visit to know more information.

Of course, Quora links are no follow but still, it is high citation flow and trust flow.

  Move Your Site To Top Google Now

3. Social Bookmarking

Social Bookmarking is a way people use for bookmarking or store their favorite web pages, articles, videos, etc.

Many Social Bookmarking websites links are Dofollow which allow Google to follow them and rank their websites.

Social Bookmarking is an easy way to link building and can be done within minutes.

To social bookmark your article. Visit StumbleUpon.com and Under your profile click Add Page and drop your website article link and save it.

StumbleUpon seo

4. Blog Comments

Blog Commenting is my favorite OFF-page SEO link building method by this method you can build powerful backlinks to rank your website.

See my blog commenting on Robbie Richards blog.

blog commenting

To do blog commenting search on Google for the websites which allow blog commenting.

Also, there are lots of dorks available to find blogs for commenting.

You can search in Google or in case if you want to use now

blog commenting dorks

In keyword, place use your search phrase.

For example: To comment on digital marketing websites.

Search as:  site:.com inURL: Digital marketing “post a comment”

After hitting Enter it will show digital marketing blogs visit the blog and comment with your website URL.

5. Press Release

Press releases are one of the effective link building strategies and it still continues to boost search engine rankings.

Through press releases your website will appear on Google news section from that you would obviously get a large amount of traffic to your website.

You can hire SEO experts from SEO Company to do press releases for link building.

Press release costs little high but it is still a good investment for gaining dofollow backlinks to our website.

6. Forums

Forum is a great way for participating and discussing with other webmasters

In the forum you can ask various questions, write an answer for questions asked, join on various discussions.

Also, you can use forums for doing Off-page SEO work.

To do link building via the forum, join relevant forums and participate in discussions, answer questions.

Repeat this for 2 to 3 weeks after making your profile super active search for the question and reply the answers and place your link in it.

Check the link building by Blackhatworld forum member below

forum link building

If you place your link on the day 1 itself then forum admin identify your linking article for SEO purpose then they will ban your account immediately.

So do this Off-page SEO technique carefully.

7. Web 2.0

Web 2.0 link building is the great tactics and Secret method for ranking websites.

By default, every web 2.0 websites such as WordPress, Blogger, Weebly has high page rank and Domain authority.

When we use these sites for link building it works great when done correctly.

The biggest advantage of using this Off-page SEO tactic is that you can have full control to handle the links.

By having full authority you can change links, modify anchor texts, add or even delete backlinks.

How to create web 2.0 links?

SELECT top five web 2.0 websites.

Create a website with anchor name in the domain name.

For example, if you want to rank for SEOprofiler review,  create website name as Seoprofilertutorial.wordpress.com or SEOProfilertoolreview.wordpress.com

Your blog should have necessary pages like Home, About, Contact us, etc.

Then write 300 – 500 words content with perfect ON-page SEO and link to your website with powerful anchor texts.

Since web 2.0’s take a long time to get indexed on Google, Use link indexing services to index your Web 2.0 articles soon.

To make even more effective bookmark web 2.0 articles on social bookmarking sites and also share on social media sites.

8. Profile links

Good profile links can improve your website ranking. It will not only act as backlink but it is most than a backlink that will increase your overall website branding.

Getting profile links from popular websites will act as a good consideration for Google to judge your website and rank on top search results.

So join the most popular social media websites with high DA and go to the settings and look for the website or Home Page box and add your website homepage URL.

profile link SEO

Look my Twitter Profile and see my website Homepage address.

9. Directory Submission

directory blog submission

Listing your website on directories is part of SEO to get powerful backlinks to your website.

In order to get quality backlinks, you need high PR directory websites which give dofollow backlinks.

Although directory submissions are easy most people find it difficult for listing their websites.

They list their website on unrelated category due to that the directory owners will delete the websites.

So always list your website in proper categories and add good title and description.

10. Resource Pages

It is another holy grail and best Off-page SEO strategy for effective link building.

By this method, you can get easy .gov and .edu backlinks to your website.

How to find resource pages?

To find resource pages Google as “Keyword” + inurl: links

resource pages SEO

Install Moz chrome extension to find sites PA and DA.

After finding the good resource pages with good PA and DA, reach the owner of the website and ask for linking your website on their resource pages.

Conclusion

Competitions are too much high in the digital marketing field, in order to rise above your haters you need the best Off-Page SEO strategies.

SEO is going to another level already many of them doing various SEO techniques to beat competitors.

At the same time what we do for ranking is important and always we have to use white hat SEO otherwise, Google will obviously penalize our website completely.

Why because?

Google is always watching our movements if we do anything illegal we have to face the problems.

So when doing Off-page SEO work don’t do any black hat SEO techniques and strictly avoid it.

Source:  https://bloggersneed.com/off-page-seo-techniques/

About Us: When I was reading the above article the I could not stop myself and  I shared the article, being a SEO Expert in Delhi here I would to share my knowledge and thoughts

What is Manual Testing?


Image result for software testing

Learn Below, What is Manual Testing? and you can make your Career Bright in Software Testing

Manual Testing is a process carried out to find the defects. In this method the tester plays an important role as end user and verify all features of the application to ensure that the behavior of the application. The Manual Testing is very basic type of testing which helps to find the bugs in the application under test. It is preliminary testing, must be carried out prior to start automating the test cases and also needs to check the feasibility of automation testing. The Test Plan is created & followed by the tester to ensure that the comprehensiveness of testing while executing the test cases manually without using automation testing tool.

It is not necessary to have knowledge of any testing tool for manual software testing. As the Software testing fundamental always says that “100% Automation is not possible” so the Manual Testing is very important.

Goal of Manual Testing

The main Goal of Manual Testing is to make sure that the application under test is defect free and software application is working as per the requirement specification document.

This type includes the testing of the Software manually i.e. without using any automated tool or any script. In this type, tester takes over the role of end user and test the Software to identify any un-expected behavior or bug. There are different stages for Manual Testing like Unit testing, Integration testing, System testing and User Acceptance testing.

A test plan document is created by test lead which describes the detailed and systematic approach to testing a software application. Basically the test plan typically includes a complete understanding of what the ultimate workflow will be. To ensure the completeness of testing (100% test coverage) test cases or test scenarios are created. Manual Testing Concepts also includes exploratory testing as testers explore the software to identify errors in it

After the testing is started the designed test cases or test scenarios will be executed & any differences between actual & expected results are reported as defects. Once the reported defects are fixed, the testers will retest the defect to make sure that the defects are fixed. The main goal of Software testing is to make software defect free & deliver good quality Product to customer. 

Manual Testing types:

Here are different Manual testing types; these types of testing can be carried out manually as well as using automation tool.

Difference Between Manual Testing and Automation Testing

Manual testing will be used can i buy modafinil online when the test case only needs to runs once or twice. Automation testing will be used when need to execute the set of test cases tests repeatedly.
Manual testing will be very useful while executing test cases first time & may or may not be powerful to catch the regression defects under frequently changing requirements. Automation testing will be very useful to catch regressions in a timely manner when the code is frequently changes.
Manual testing is less reliable while executing test cases every time. Using manual software testing it may not be perform test cases execution with same precision. Automation tests will help to perform same operation precisely each time.
Simultaneously testing on different machine with different OS platform combination is not possible using manual testing. To execute such task separate testers are required. Automation testing will be carried out simultaneously on different machine with different OS platform combination.
To execute the test cases every time tester required same amount of time. Once Automation test suites are ready then less testers are required to execute the test cases.
No programming can be done to write sophisticated tests which fetch hidden information. Using Automation testing, Testers can program complicated tests to bring out of sight information.
Manual testing is slower than automation. Running tests manually can be very time consuming.  Automation runs test cases significantly faster than human resources.
Manual testing requires less cost than automating it. Initial cost to automate is more than manual testing but can be used repetitively.
It is preferable to execute UI test cases using manual testing. Sometimes can’t automate the UI test cases using automation testing.
To execute the Build Verification Testing (BVT) is very mundane and tiresome in Manual testing. Automation testing is very useful for automating the Build Verification Testing (BVT) & it is not mundane and tiresome.

 

Conclusion

In the testing software application the Manual Testing makes a vital role. While doing manual testing activity the tester needs to be creative & patient. Testers need to play a role same as end user & execute the all test cases as per the end users point of view. In this article we have seen about the “What is manual testing?”, Goal of manual testing, Difference between Manual Testing & Automation testing. In next article we will see about what is Automation testing?

If you are working in Manual Testing, your valuable inputs will help our readers to know more about Manual Testing. So please share your thoughts and tips on Manual Testing in comments below. For software testing latest updates subscribe the Software testing email newsletter here.

100 + Best Software Testing Interview Questions and Answers


Best Software Testing Interview Question and Answer for Fresher & EXPERIENCED

 

software testing interview question and answer

Software Testing Interview Question and Answer

I’ve prepared this comprehensive list of best software testing interview questions and answers post. These questions include tips to prepare testing interview, manual and automation testing questions, ISTQB and CSTE certification questions and some mock test to judge your testing skills. I hope if you go through all these questions and answers you will definitely crack any interview or at least feel comfortable and confident attending QA interviews.

Manual testing interview questions and answers
Ans. How to define a standard process for the entire testing flow, how to explain challenging situations in manual testing career, What is the best way to go about getting a pay rise. Click above link for answers to these questions.

Q. What is the most challenging situation you had during testing?
Q. How to perform testing if there are no documents?
Ans. Click here for the detailed post on how to answer these QA interview questions.

Q. How to prepare for software testing/QA interview?
Ans. Click above link to know – Where should I start with for preparation of interview? It’s almost 2 years I have faced any interview.

Q. Mock test to judge your software testing interview skills
Ans. Take this mock test paper helpful for preparing testing interview as well as the CSTE certification exam. Click above link for questions and answers.

Q. Winrunner interview questions with answers
Ans. Preparing for Winrunner interview – These are some important Winrunner interview questions frequently asked in automation testing interview. Winrunner questions 1questions 2 and questions 3

Q. Different Automation Testing Interview Questions
Ans. Click above link for automation interview questions like Difference between Winrunner and Test Director, What is TSL? What 4GL is it similar too?

Q. What is difference between Performance Testing, Load Testing and Stress Testing? Explain with examples?
Ans. Many people are confused with these testing terminologies. Click here for the explanation of Performance, Load and Stress Testing with examples.

Q. ISTQB questions and answers (more questions here  and here)
Ans. Click above links to read ISTQB paper pattern and tips on how to solve the questions quickly. ISTQB ‘Foundation level’ sample questions with answers.

Q. QTP interview questions
Ans. Quick Test Professional: Interview Questions and answers.

Q. CSTE questions with answers

Q. What is Desk checking and Control Flow Analysis
Ans. Click here – Desk checking and Control Flow Analysis along with examples

Q. What is Sanity Test (or) Build test?
Ans. Verifying the critical (important) functionality of the software on new build to decide whether to carry further testing or not.

Q. What is the difference between client-server testing and web based testing
Ans. Click here for the answer.

Q. What is black box testing?
Ans. Black box testing explained with types

Q. What is white box testing?
Ans. Click here for the post explaining white box testing explained with types

Q. What are different types of software testing?
Ans. Click here to refer the post explaining in detail all Software Testing Types

Q. What is Dynamic Testing?
Ans. It is the testing done by executing the code or program with various input values and output is verified.

Q. What is GUI Testing?
Ans. GUI or Graphical user interface testing is the process of testing software user interface against the provided requirements/mockups/HTML designs.

Q. What is Formal Testing?
Ans. Software verification carried out by following test plan, testing procedures and proper documentation with an approval from customer

Q. What is Risk Based Testing?
Ans. Identifying the critical functionality in the system then deciding the orders in which these functionality to be tested and applying testing.

Q. What is Early Testing?
Ans. Conducting testing as soon as possible in development life cycle to find defects at early stages of SDLC.
Early testing is helpful to reduce the cost of fixing defects at later stages of STLC.

Q. What is Exhaustive Testing?
Ans. Testing functionality with all valid, invalid inputs and preconditions is called exhaustive testing.

Q. What is Defect Clustering?
Ans. Any small module or functionality may contain more number of defects – concentrate more testing on these functionality.

Q. What is Pesticide Paradox?
Ans. If prepared test cases are not finding defects, add/revise test cases to find more defects.

Q. What is Static Testing?
Ans. Manual verification of the code without executing the program is called as static testing. In this process issues are identified in code by checking code, requirement and design documents.

Q. What is Positive Testing?
Ans. Testing conducted on the application to determine if system works. Basically known as “test to pass” approach.

Q. What is Negative Testing?
Ans. Testing Software with negative approach to check if system is not “showing error when not supposed to” and “not showing error when supposed to”.

Q. What is End-to-End Testing?
Ans. Testing the overall functionality of the system  including the data integration among all the modules is called end to end testing.

Q. What is Exploratory Testing?
Ans. Exploring the application, understanding the functionality, adding (or) modifying existing test cases for better testing is called exploratory testing.

Q. What is Monkey Testing
Ans. Testing conducted on a application without any plan and carried out with tests here and there to find any system crash with an intention of finding tricky defects is called monkey testing.

Q. What is Non-functionality Testing?
Ans. Validating various non functional aspects of the system such as user interfaces, user friendliness security, compatibility, Load, Stress and Performance etc is called non functional testing.

Q. What is Usability Testing?
Ans. Checking how easily the end users are able to understand and operate the application is called Usability Testing.

Q. What is Security Testing
Ans. Validating whether all security conditions are properly implemented in the software (or) not is called security testing.

Q. What is Performance Testing?
Ans. Process of measuring various efficiency characteristics of a system such as response time, through put, load stress transactions per minutes transaction mix.

Q. What is Load Testing?
Ans. Analyzing functional and performance behavior of the application under various conditions is called Load Testing.

Q. What is Stress Testing?
Ans. Checking the application behavior under stress conditions
(or)
Reducing the system resources and keeping the load as constant checking how does the application is behaving is called stress testing.

Q. What is Process?
Ans. A process is set of a practices performed to achieve a give purpose; it may include tools, methods, materials and or people.

Q. What is Software Configuration Management?
Ans. The process of identifying, Organizing and controlling changes to software development and maintenance.
(or)
A methodology to control and manage a software development project

Q. What is Testing Process / Life Cycle?
Ans. Write Test  Plan
Test Scenarios
Test Cases
Executing Test Cases
Test Results
Defect Reporting
Defect Tracking
Defect Closing
Test Release

Q. What is full form of CMMI?
Ans. Capability Maturity Model Integration

Q. What is Code Walk Through?
Ans. Informal analysis of the program source code to find defects and verify coding techniques.

Q. What is Unit Level Testing?
Ans. Testing of single programs, modules or unit of code.

Q. What is Integration Level Testing?
Ans. Testing of related programs, Modules (or) Unit of code.
(or)
Partitions of the system ready for testing with other partitions of the system.

Q. What is System Level Testing?
Ans. Testing of entire computer system across all modules.  This kind of testing can include functional and structural testing.

Q. What is Alpha Testing?
Ans. Testing of whole computer system before rolling out to the UAT.

Q. What is User Acceptance Testing  (UAT)?
Ans. Testing of computer system by client to verify if it adhered to the provided requirements.

Q. What is Test Plan?
Ans. A document describing the scope, approach, resources, and schedule  of testing activities.  It identifies test items, features to be tested, testing tasks, who will do each task, and any risks requiring contingency planning.

Q. What is Test Scenario?
Ans. Identify all the possible areas to be tested (or) what to be tested.

Q. What is ECP (Equivalence Class Partition)?
Ans. It is method for deriving test cases.
http://www.softwaretestinghelp.com/what-is-boundary-value-analysis-and-equivalence-partitioning/

Q. What is a Defect?
Ans. Any flaw imperfection in a software work product.
(or)
Expected result is not matching with the application actual result.

Q. What is Severity?
Ans. It defines the important of defect with respect to functional point of view i.e. how critical is defect  with respective to the application.

Q. What is Priority?
Ans. It indicates the importance or urgency of fixing a defect

Q. What is Re-Testing?
Ans. Retesting the application to verify whether defects have been fixed or not.

Q. What is Regression Testing?
Ans. Verifying existing functional and non functional area after making changes to the part of the software or addition of new features.

Q. What is Recovery Testing?
Ans. Checking if the system is able to handle some unexpected unpredictable situations is called recovery testing.

Q. What is Globalization Testing?
Ans. Process of verifying software whether it can be run independent of its geographical and cultural environment. Checking if the application is having features of setting and changing language, date, format and currency if it is designed for global users.

Q. What is Localization Testing?
Ans. Verifying of globalized application for a particular locality of users, cultural and geographical conditions.

Q. What is Installation Testing?
Ans. Checking if we are able to install the software successfully (or) not as per the guidelines given in installation document is called installation testing.

Q. What is Un-installation Testing?
Ans. Checking if we are able to uninstall the software from the system successfully (or) not is called Uninstallation Testing

Q. What is Compatibility Testing?
Ans. Checking if the application is compatible to different software and hardware environment or not is called compatibility testing.

Q. What is Test Strategy?
Ans. It is a part of test plan describing how testing is carried out for the project and what testing types needs to be performed on the application.

Q. What is Test Case?
Ans. A Test case is a set of preconditions steps to be followed with input data and expected behavior to validate a functionality of a system.

Q. What is Business Validation Test Case?
Ans. A test case is prepared to check business condition or business requirement is called business validation test case.

Q. What is a Good Test Case?
Ans. A Test case that have high priority of catching defects in called a good test case.

Q. What is Use Case Testing?
Ans. Validating a software to confirm whether it is developed as per the use cases or not is called use case testing.

Q. What is Defect Age?
Ans. The time gap between date of detection & date of closure of a defect.

Q. What is Showstopper Defect?
Ans. A defect which is not permitting to continue further testing is called Showstopper Defect

Q. What is Test Closure?
Ans. It is the last phase of the STLC,  where the management prepares various test summary reports that explains the complete statistics of the project based on the testing carried out.

Q. What is Bucket Testing?
Ans. Bucket testing is also know as A/B testing. It is mostly used to study the impact of the various product designs in website metrics. Two simultaneous versions are run on a single or set of web pages to measure the difference in click rates, interface and traffic.

Q. What is What is Entry Criteria and Exit Criteria Software Testing?
Ans. The Entry Criteria is the process that must be present when a system begins, like,
SRS – Software
FRS
Use Case
Test Case
Test Plan
The Exit criteria ensures whether testing is completed and the application is ready for release, like,
Test Summary Report,
Metrics
Defect Analysis Report.

Q. What is Concurrency Testing?
Ans. This is a multiple user testing to access the application at the same time to verify effect on code, module or DB. mainly used to identify locking and deadlocking situations in the code.

Q. What is Web Application Testing?
Ans. Web application testing is done on a website to check – load, performance, security, Functionality, Interface, Compatibility and other usability related issues.

Q. What is Unit Testing?
Ans. Unit testing is done  to check whether the individual modules of the source code are working properly or not.

Q. What is Interface Testing
Ans. Interface testing is done to check whether the individual modules are communicating properly as per specifications. Interface testing is mostly used to test the user interface of GUI applications.

Q. What is Gamma Testing
Ans. Gamma testing is done when the software is ready for release with specified requirements, this testing is done directly by skipping all the in-house testing activities.

Q. What is Test Harness?
Ans. Test Harness is configuring a set of tools and test data to test an application in various conditions, which involves monitoring the output with expected output for correctness.
The benefits of Testing Harness are: Productivity increase due to process automation and increase in product quality

Q. What is Scalability Testing?
Ans. It is used to check whether the functionality and performance of a system, whether system is capable to meet the volume and size changes as per the requirements
Scalability testing is done using load test by changing various software, hardware configurations and testing environment.

Q. What is Fuzz Testing?
Ans. Fuzz testing is a black box testing technique which uses a random bad data to attack a program to check if anything breaks in the application.

Q. What is Difference between QA, QC and testing?
Ans. QA?
It is process oriented
Aim is to prevent defects in an application

QC?
Set of activities used to evaluate a developed work product
It is product oriented

Testing?
Executing and verifying application with the intention of finding defects

Q. What is Date Driven Testing?
Ans. It is Automation testing process in which application is tested with multiple set of data with different preconditions as an input to the script.

 About Me:  I am Deepak Pandey, Digital Marketing Specialist, I am from Delhi, having 6+ years experience  in Digital Marketing  including SEO, SMM and SEM. If you want to build your online presence the contact with me. I would be happy to help you…:)